Brand
ProjectGelato Range Launch

Destination Italy Gelato Range Launch 2024
Associated creatives
Tags
Description
A styled commercial food photography scene for the Gelato Range Launch by Destination Italy, photographed by Rebecca Newman with food styling by Vicki Valsamis. A scoop of nut-studded gelato rests beside a slice of cake on a glossy dark green fluted plate, set upon a speckled green terrazzo surface. Flanking the central dessert are two tall, footed cordial glasses filled with an amber liquid, resting on decorative coasters. In the background, a frosted bottle and a small white plate holding a pastry complete the Italian-inspired tablescape under soft, directional lighting that casts crisp shadows.
Style
Commercial, Square, Earthy, Raw
Techniques
Natural light
Industries
CPG / Packaged Food
Color
Forest Green (30%)
Pure White (30%)
Caramel (20%)
Background
Concrete Texture
Context
Advertising Campaign, Editorial
