Brand
ProjectGelato Range Launch

Destination Italy Gelato Range Launch 2024
Associated creatives
Tags
Description
This close-up commercial photograph captures a rich assortment of chocolate gelato, featuring dense frozen scoops with glossy dark chocolate swirls and visible textured surfaces. Soft lighting accentuates the creamy yet frozen consistency and the deep brown hues of the dessert. Food styling by Vicki Valsamis brings out the artisanal details of the product for the Destination Italy Gelato Range Launch campaign, photographed by Rebecca Newman.
Style
Vertical, Commercial, Earthy, Tactile
Techniques
Macro, Natural light
Industries
CPG / Packaged Food
Color
Chocolate (60%)
Espresso (40%)
Context
Advertising Campaign
