Brand
ProjectGelato Range Launch

Destination Italy Gelato Range Launch 2024
Associated creatives
Tags
Description
This commercial image for the Gelato Range Launch by Destination Italy features lemon gelato elegantly served inside a hollowed lemon half atop a small patterned plate. A stainless steel spoon rests beside the plate on a light grey surface. In the background, a tub of lemon Italian gelato sits on a metal tray alongside baked cookies, loose green leaves, and delicate blossoms. The composition is brightly lit with soft natural light, highlighting the crisp textures of the gelato and the textured white backdrop. Food styling was expertly handled by Vicki Valsamis.
Style
Horizontal, Commercial, Warm, Clean
Techniques
Natural light
Industries
CPG / Packaged Food
Color
Lemon (50%)
Pure White (50%)
Background
White Seamless
Context
Advertising Campaign
