Brand
ProjectNew Brand Platform

Cricket Australia New Brand Platform 2024
Associated creatives
Tags
Description
A male cricketer in a cream uniform is captured from a low angle celebrating with both fists clenched in victory. The natural sunlight illuminates the scene against a bright blue sky with light clouds. This dynamic portrait was captured by photographer Tobias Rowles for Cricket Australia as part of the New Brand Platform project.
Style
Vertical, Commercial, Warm
Techniques
Natural light
Industries
Golf
Color
Cream (70%)
Forest Green (30%)
Background
Clear Sky
Context
Advertising Campaign