Canada Goose Fall 2024 Ad Campaign 2024

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This split-composition image from the Canada Goose Fall 2024 ad campaign features a model styled in technical outdoor apparel against contrasting backdrops. On the left, a model wearing a black and white hooded jacket, matching trousers, a bucket hat, and sunglasses stands against a clean white background. On the right, a desolate, dark volcanic landscape under an open sky accompanies the typography reading SNOW GOOSE BY/PAR CANADA GOOSE. The shoot was photographed by Willy Vanderperre with creative direction by Haider Ackermann and styling by Tamara Rothstein.