BrandAnthropologie
ProjectFall 2024 Ad Campaign

Anthropologie Fall 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This monochrome editorial campaign image for Anthropologie was photographed by Yulia Gorbachenko in New York City as part of the Fall 2024 ad campaign. The frame features a model wearing a dark wide-brimmed hat and a light-colored top featuring a prominent dark bow detail, captured from a low perspective near a car interior. The black-and-white aesthetic highlights high-contrast textures against an urban street background with visible architectural details. Natural daylight illuminates the scene with soft shadows, creating a classic photographic style.
Style
Editorial, Vertical, Monochrome
Techniques
Analogue / film
Industries
High Street Fashion
Color
Jet Black (50%)
Pure White (50%)
Background
Street
Context
Advertising Campaign