Logo
  • Home
  • ·Media
  • ·Anthropologie Fall 2024 Ad Campaign Editorial
BrandAnthropologie
ProjectFall 2024 Ad Campaign
Woman with short dark hair wearing a plum zip-up sweater and white shorts posing outdoors near a fountain.

Anthropologie Fall 2024 Ad Campaign 2024

Associated creatives

Elizabeth Preis
Elizabeth PreisAnthropologie Chief Marketing Officer
Yulia Gorbachenko
Yulia GorbachenkoPhotographer
Taylor Hill
Taylor HillModels
Barbara Palvin
Barbara PalvinModels
and Devyn Garcia
and Devyn GarciaModels
New York City
New York CityLocation

Tags

woman in plum sweaterplum sweatersweaterwhite shortsshortsbrown beltbeltwoman with short hairshort hair woman

Description

Captured by photographer Yulia Gorbachenko for Anthropologie's Fall 2024 ad campaign, this image features a woman posing outdoors near a public fountain. She has short dark hair and wears a plum zip-up knit sweater accented with white horse embroidery, paired with a brown leather belt and white shorts. The natural outdoor lighting highlights the textured apparel against a softened background featuring cascading water and foliage. The composition conveys a relaxed, casual lifestyle aesthetic typical of seasonal brand storytelling.

Style

Editorial, Vertical, Warm, Earthy

Techniques

Analogue / film, Natural light

Industries

High Street Fashion

Color

Plum (50%)
Pure White (50%)

Background

Park

Context

Advertising Campaign