Anthropologie Fall 2024 Ad Campaign 2024

Description

Captured for Anthropologie's Fall 2024 ad campaign in New York City, this image features a model wearing a deep burgundy zip-up sweater accented with white embroidered horse motifs along the front and sleeves. She is styled with white pants and a brown leather belt with a metallic buckle. The composition is a medium shot with a soft-focus outdoor background showing hints of architecture and daylight. Photographed by Yulia Gorbachenko under the direction of Chief Marketing Officer Elizabeth Preis, the portrait showcases clean studio-to-location lighting and rich fabric textures.

Style

Editorial, Vertical, Clean

Techniques

Analogue / film, Natural light

Industries

High Street Fashion

Color

Background

Street

Context

Advertising Campaign