Brand
ProjectFall 2024 Ad Campaign

Anthropologie Fall 2024 Ad Campaign 2024
Associated creatives
Tags
Description
Captured by photographer Yulia Gorbachenko for Anthropologie's Fall 2024 ad campaign in New York City, this portrait features a short-haired model wearing a structured strapless dress with a mixed plaid and houndstooth pattern. She wears a chunky gold chain necklace and holds a basketball in one hand while standing on an outdoor asphalt sports court marked with red and white court lines. The composition is framed vertically with natural daylight illuminating the subject against an urban background including a basketball hoop and chain-link fencing. The image blends athletic and lifestyle elements with sharp focus and authentic textures.
Style
Editorial, Vertical, Warm, Clean
Techniques
Natural light
Industries
Designer Fashion
Color
Charcoal (50%)
Camel (30%)
Gold (20%)
Background
Sports Venue
Context
Advertising Campaign