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BrandAnthropologie
ProjectFall 2024 Ad Campaign
Smiling woman holding a plastic bag of fruit at a market stall, wearing a sleeveless purple top and long peach skirt.

Anthropologie Fall 2024 Ad Campaign 2024

Associated creatives

Elizabeth Preis
Elizabeth PreisAnthropologie Chief Marketing Officer
Yulia Gorbachenko
Yulia GorbachenkoPhotographer
Taylor Hill
Taylor HillModels
Barbara Palvin
Barbara PalvinModels
and Devyn Garcia
and Devyn GarciaModels
New York City
New York CityLocation

Tags

woman holding bag of fruitsmiling womanwoman at marketbag of fruitsleeveless purple toplong peach skirtwide brown belt

Description

This campaign image for Anthropologie's Fall 2024 ad campaign features a smiling woman standing at an outdoor market stall. She holds a clear plastic bag filled with fresh fruit, wearing a sleeveless purple top paired with a long peach-colored skirt and a wide brown belt. The background is filled with wooden crates displaying various produce under a green canopy. The natural lighting and candid atmosphere highlight the lifestyle aesthetic of the shoot.

Style

Editorial, Vertical, Earthy, Clean

Techniques

Natural light

Industries

Specialty Retailers

Color

Burgundy (30%)
Terracotta (70%)

Background

Market

Context

Advertising Campaign