Ortega
Featured Ortega projects
This week's top Ortega projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
Ortega · Now it’s a Fiesta - Taco Thursday
Ortega pivots from a standard weeknight dinner to an impromptu celebration in their campaign, 'Now it’s a Fiesta - Taco Thursday.' The commercial spot leans into a humorous narrative, beginning in a quiet family home before an unexpected visitor bursts through the dining room wall to initiate a full-scale event. Produced with a high-energy aesthetic, the film integrates VFX and live-action techniques to manage the sudden transition between a domestic setting and a vibrant, light-filled party. The execution relies on a playful tone to showcase the brand's meal kits and salsa products. Agency Schafer Condon Carter developed the creative, with production handled by Maes Studio Chicago and FANCY Content. Post-production and visual effects were provided by Flavor Chicago, with additional support from CUTTERS and audio production by Another Country and The Elements Music.
Ortega · Now it’s a Fiesta - Fiesta Aisle
Ortega leans into high-energy comedy in this campaign for their taco product line. The commercial, developed by agency Schafer Condon Carter, transitions from a mundane supermarket encounter to a vibrant party atmosphere, using sharp live-action techniques to emphasize the brand's festive positioning. Produced by Maes Studio Chicago and FANCY Content, the project balances humorous narrative beats with stylized culinary close-ups. Additional creative support includes post-production by Flavor Chicago, sound design by Another Country, and music by The Elements Music.
Ortega · Now it’s a Fiesta - Tailgate
Ortega brings the festive spirit of game day to life in this commercial campaign, 'Now it’s a Fiesta - Tailgate.' The spot centers on a group of friends gathering for a pre-game celebration, highlighted by a lively transformation from a standard parking lot scene into a vibrant, high-energy party atmosphere. Produced by Maes Studio Chicago and FANCY Content, the creative direction from Schafer Condon Carter leans into a polished, live-action aesthetic. The commercial uses warm lighting and spirited movement to feature the brand's taco kits and sauces as the centerpiece of the outdoor gathering.
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