Tito's Handmade Vodka Turkey Fryer 2026

About

Tito’s Handmade Vodka presents a lighthearted commercial titled Turkey Fryer, which centers on the theme of DIY distillation. Directed by Andy Grayson, the film leans into a homespun aesthetic through pastoral outdoor settings and observational framing. Creative direction for the project was provided by Jimmie Blount, Jacob Pankey, and James Meiser, with production handled by Arts & Letters Creative Co. The piece utilizes natural light and a 1970s visual style to ground its narrative in a rustic, rural aesthetic. The production features a range of improvised machinery and red pickup trucks to support its humorous tone.