Tito's Handmade Vodka Turkey Fryer 2026

About

This humorous advertising video piece for Tito's Handmade Vodka titled Turkey Fryer humorously explores makeshift rural distillation. The video opens with a massive explosion of a turkey fryer outdoors, followed by rustic pastoral scenes featuring red pickup trucks, soda kegs, homemade schematics, and an improvised still in an open field. Directed with a quirky, homespun aesthetic, the commercial utilizes natural lighting and observational framing. The project credits include advertising agency Arts & Letters Creative Co., creative directors Jimmie Blount, Jacob Pankey, and James Meiser, along with director Andy Grayson.