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TSB Lloyds: Shoe Shop

Date

Jan 2025

Description

TSB Lloyds presents 'Shoe Shop,' an animated banking and finance commercial produced by Studio AKA with creative agency RKCR/Y&R. The narrative centers on a family gathering within a vibrant retail environment, utilizing a stylized animation aesthetic to convey the brand's messaging. The production leans into a clean, 3D render / CGI approach, featuring detailed character designs and festive holiday accents throughout the store setting. The spot concludes with a focus on TSB Lloyds balance alerts, with original music provided by Chernin.

Style

Vertical, Cinematic, Clean

Techniques

Animation, 3D render / CGI

Industries
Color
Royal Blue
Jet Black
Forest Green
Background

Retail Store

Context

TVC / TV Commercial

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