TSB Lloyds presents Forrest, a narrative-driven animated commercial produced by Studio AKA with creative direction from agency partners RKCR/Y&R. The spot follows a central character traversing a winding woodland path, utilizing detailed 3D render/CGI techniques to bring the setting to life.
The film leans into a cinematic aesthetic, characterized by warm lighting and dappled forest canopy shadows. Sound design and original music for the project were provided by Chernin.