TSB Lloyds: Kiki
Brand
Date
Jan 2025
Description
TSB Lloyds presents Kiki, an animated commercial that leverages detailed 3D render / CGI character modeling to establish its narrative. The film, created by Studio AKA, is set within a pastoral countryside landscape defined by rolling hills and soft, natural light. The project channels a whimsical aesthetic through its stop-motion style animation. The work was developed by agency RKCR/Y&R, with sound and music design provided by Chernin.
Style
Vertical, Cinematic, Warm, Organic
Techniques
Animation, 3D render / CGI
Industries
Color
Royal Blue
Golden Yellow
Forest Green
Background
Forest
Context
TVC / TV Commercial
Associated creatives
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