TSB Lloyds presents Kiki, an animated commercial that leverages detailed 3D render / CGI character modeling to establish its narrative. The film, created by Studio AKA, is set within a pastoral countryside landscape defined by rolling hills and soft, natural light.
The project channels a whimsical aesthetic through its stop-motion style animation. The work was developed by agency RKCR/Y&R, with sound and music design provided by Chernin.