TSB Lloyds: Phone Banking
Brand
Date
Jan 2025
Description
TSB Lloyds introduces its Phone Banking service through this animated commercial produced by Studio AKA, in collaboration with agency RKCR/Y&R. The spot features stylized characters interacting within a modern office environment, juxtaposing a temperate workspace against a rainy exterior backdrop. The execution relies on a minimalist animation style and cinematic composition to define the service experience. Sound design for the project was provided by Chernin.
Style
Horizontal, Cinematic, Minimalist
Techniques
Animation
Industries
Color
Burnt Orange
Background
Office
Context
TVC / TV Commercial
Associated creatives
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