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TSB Lloyds: Olympics: 90s

Date

Jan 2025

Description

TSB Lloyds marks the school sport week with a vibrant 3D animated commercial, Olympics: 90s. The film spotlights school-aged children participating in events like gymnastics, basketball, and track, all set against a stylized train-themed environment. Produced by Studio AKA with creative direction from RKCR/Y&R, the spot utilizes clean 3D render/CGI techniques and a warm color palette to capture the energy of youth athletics. Chernin provided the original music score for the campaign.

Style

Horizontal, Commercial, Warm, Clean

Techniques

Animation, 3D render / CGI

Industries
Color
Forest Green
Pure White
Navy
Context

TVC / TV Commercial

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