TSB Lloyds
Hamster
Brand
ProjectHamster
Date
Jan 2025
Description
TSB Lloyds presents 'Hamster,' a 3D animated commercial produced by Studio AKA with creative agency support from RKCR/Y&R. The narrative centers on a man organizing household finances at a kitchen table, interrupted by the arrival of further correspondence brought into the home. The spot utilizes clean 3D render / CGI techniques and expressive character design to construct a domestic setting. The animation features detailed interior lighting and stylized backgrounds, complemented by sound design from Chernin.
Style
Horizontal, Cinematic, Clean, Polished
Techniques
Animation, 3D render / CGI
Industries
Banking
Color
Navy
Camel
Pure White
Background
Kitchen
Context
TVC / TV Commercial
Associated creatives
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