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Simons Canada: Le 31 06/25

Date

Jun 2025

Description

Simons Canada presents the Le 31 06/25 collection, a menswear campaign captured by photographer D. Picard. The series features model Martin Boyle styled in a versatile range of classic collegiate and tailored pieces, including rugby shirts, tweed blazers, and corduroy trousers. Executed with an editorial sensibility, the project utilizes natural light to highlight textures and structured silhouettes. Set across both domestic interiors and outdoor urban environments, the imagery leans into an earthy, polished aesthetic that emphasizes clean lines and timeless menswear staples.

Style

Editorial, Vertical, Warm

Techniques

Natural light

Context

Lookbook

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