Brand
ProjectLe 31 06/25

Simons Canada Le 31 06/25 2025
Associated creatives
Tags
Description
This fashion campaign image for Simons Canada features model Martin Boyle photographed by D. Picard for the project Le 31. The male subject wears a vibrant red long-sleeve collared sweater, blue denim jeans with a brown leather belt, and a white undershirt. He holds a large tartan plaid blanket overhead, with his arms raised holding the fringed edges. He poses outdoors in front of a textured brown brick wall. The lighting is natural and soft, highlighting the relaxed styling and autumnal palette.
Style
Vertical, Commercial, Earthy, Polished
Techniques
Natural light
Industries
High Street Fashion
Color
Scarlet (50%)
Denim (30%)
Pure White (20%)
Background
Residential Building
Context
Advertising Campaign
