Saks Fifth Avenue
Holiday Your Way
Brand
ProjectHoliday Your Way
Date
Oct 2025
Description
Saks Fifth Avenue presents 'Holiday Your Way,' a retail campaign captured by photographer Angelo Pennetta. The project features a series of portraits highlighting a collection of formal party attire, with styling focused on textures like sequins, velvet, and feathers. The imagery leans into a polished commercial aesthetic, utilizing both crisp flash photography and warm ambient light to emphasize metallic fabrics and ornate jewelry. The campaign features talent including Meadow Walker, Julez Smith, Magnus Ferrell, Patti Wilson, Riad Nasr, and Lee Hanson.
Style
Commercial
Industries
Department Stores
Context
Advertising Campaign
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