Rains
Rains Spring/Summer 2025 Campaign
Brand
Date
Jul 2025
Description
The Rains Spring/Summer 2025 campaign highlights the technical apparel and accessory range through a series of minimalist studio portraits. Photographed by Kacper Kasprzyk, the visuals lean into a high-key aesthetic to emphasize the interplay between matte, glossy, and translucent fabric finishes. Featuring model Daniel Legzdiņš, the imagery focuses on movement and texture, documenting the structural details of the brand’s waterproof outerwear and rolltop backpacks. The execution utilizes clean, diffused lighting and a stark white backdrop to maintain a consistent editorial look across the collection.
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