Oroton

Jan 2020

The Oroton Summer campaign presents a refined exploration of coastal living, defined by clean tailoring and an earthy, sun-drenched aesthetic. Centered on the brand's latest collection of leather accessories and contemporary apparel, the visual narrative moves between expansive beach landscapes and intimate, texture-focused studio compositions. Photographer Victoria Zschommler captures the collection through a lens of understated luxury, utilising warm, natural light to enhance the tactile quality of pebbled leather, linen, and woven straw elements. Creative direction by Sophie Holt, alongside the styling by Caterina Scardino, builds a harmonious, aspirational mood that leans into minimalist design and a muted, seasonal palette. The imagery serves as a cohesive lookbook for the season, blending high-end editorial portraits with polished product photography.

Editorial, Vertical, Warm, Clean

Natural light

Advertising Campaign