Oroton: Resort Collection '24

Jan 2024

Oroton's Resort Collection '24 campaign presents a vibrant, tactile exploration of seasonal fashion through a lens of surreal minimalism. Captured by photographer Victoria Zschommler with creative direction from agency YMD, the collection imagery leans into clean studio aesthetics and natural light to showcase a variety of textures, from crisp linen and embroidery to smooth, structured leathers. Across both editorial portraits and art-directed still life shots, the project establishes a playful visual language. Models are staged alongside unexpected, organic props—including heirloom tomatoes, fresh produce, and eggs—which highlight the artisanal quality of the brand’s handbags and jewelry. The result is a highly polished, editorial sequence that emphasizes craftsmanship through bold color contrasts and geometric compositions.

Vertical, Clean, Editorial

Natural light

White Seamless

Lookbook