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Oroton: High Summer 19 Campaign

Brand
Date

Dec 2018

Description

The Oroton High Summer 19 campaign showcases the brand’s latest collection of bags and accessories through a series of sun-drenched, editorial-style photographs. Set within an agricultural orchard landscape, the imagery leans into warm, golden hour tones and natural light to highlight the textural interplay between leather goods and seasonal apparel. The visual narrative is defined by a clean, outdoor aesthetic that frames the collection against lush foliage and rustic elements. The project features creative direction by YMD Studio and photography by Simon Lekias. Styling by Caterina Scardino focuses on a neutral, summer-ready palette, while hair styling by Michele McQuillan and production by Skye Campbell round out the creative team.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Background

Forest

Context

Advertising Campaign

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