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New Balance: Tyrese 06 Social ProRes

Date

Dec 2025

Description

New Balance presents this dynamic social media campaign featuring professional basketball talent on the court. Captured in a live-action format, the footage highlights the subject in a styled performance set against a structured indoor background with a basketball hoop overhead. The project features creative direction from VML New York, with specialized sound design provided by Music and Strategy to complement the commercial action sequences.

Style

Horizontal, Commercial, Action

Industries
Color
Navy
Beige
Background

Geometric Pattern

Context

Social Media / Short Form Video

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