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  • ·New Balance Tyrese social video by VML New York

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This dynamic social media video for New Balance captures a basketball player performing moves on an indoor court. The subject wears a navy blue jacket paired with light neutral trousers and sneakers. The setting features a tiled background with a basketball hoop overhead. The project, titled Tyrese 06 Social ProRes, includes creative direction by VML New York and sound design by Music and Strategy.