Mimco: May

Jan 2024

Mimco’s May campaign explores the brand’s latest accessories collection through a series of fashion editorials and commercial portraits. The project captures a polished, sophisticated aesthetic, leaning into moody chiaroscuro lighting and clean, minimalist compositions. Across the diverse visuals, models are styled in structured apparel, highlighting the interplay between textures like patent leather, sheer fabrics, and smooth stone. Produced by Brooke Smith, the campaign utilizes a range of studio and natural light setups to emphasize the form and metallic detailing of the featured handbags. From close-up portraits to full-length editorial shots, the project balances contemporary fashion photography with a focus on refined accessory design.

Editorial, Vertical, Clean

Natural light

Advertising Campaign