Mimco
JAS











Jan 2024
Mimco’s JAS campaign is a refined fashion and accessory editorial series that emphasizes sculptural textures and minimalist studio lighting. The project highlights the collection's metallic jewelry and structured leather handbags through a clean, polished aesthetic that balances moody, low-key lighting with soft, directional highlights. The series features creative direction by Sophie Pike and photography by Georges Antoni, who together capture a range of intimate, editorial poses. The imagery leans into a cool, earthy palette, utilizing muted backdrops to draw focus to the statement hardware and leather details. Production support included hair styling by Michele McQuillan, make-up by Victoria Baron, and fashion styling by Caterina Scardino, with Brooke Smith serving as producer.
Editorial, Clean, Vertical
Bags & Accessories
Advertising Campaign