MAC Cosmetics: MAC LIPGLAZER
Brand
Date
Oct 2025
Description
MAC Cosmetics presents the LIPGLAZER campaign, a series of macro beauty portraits centered on high-shine, intensely pigmented finishes. The imagery focuses on detailed skin textures and precise cosmetic application, utilizing a clean, high-key aesthetic to emphasize the product's reflective, glossy formulation. Photographed by Ferry van der Nat, the campaign features model Aluel Keror. The editorial execution relies on sharp, polished compositions with styling by Maxine Leonard and makeup artistry by Karin Westerlund. Casting was provided by Abi Corbett.
Style
Horizontal, Commercial, Polished
Techniques
Macro
Industries
Context
Advertising Campaign
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