MAC Cosmetics: MAC Nudes 25 Campaign
Brand
Date
Feb 2025
Description
MAC Cosmetics presents the MAC Nudes 25 campaign, an editorial beauty project centered on minimalist portraiture and detailed cosmetic application. The campaign features a series of close-up portraits that emphasize neutral color palettes and precise skin textures. Photographer Jackie Kursel leads the visual execution, with fashion editorial styling by Gabriella Karefa-Johnson. The project features makeup by Raisa Flowers and hair styling by Tina Outen, creating a cohesive aesthetic that leans into clean, high-contrast imagery.
Style
Vertical, Clean
Techniques
Beauty Light
Industries
Background
Grey Seamless
Context
Advertising Campaign
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