Brand
ProjectMAC LIPGLAZER

MAC Cosmetics MAC LIPGLAZER 2025
Associated creatives
Tags
Description
This close-up beauty portrait for MAC Cosmetics features a macro shot of glossy pink lips with a lip pencil being applied along the lower lip. The composition is centered tightly on the mouth, showcasing a high-shine glossy texture and clean makeup application by Karin Westerlund. A white typographic logo overlay reads MAC LIPGLAZER across the center of the frame. The campaign image was photographed by Ferry van der Nat with styling by Maxine Leonard and modeling by Aluel Keror.
Style
Horizontal, Commercial, Clean, Polished
Techniques
Macro, Beauty Light
Industries
Cosmetics
Color
Blush (70%)
Nude / Sand (30%)
Context
Advertising Campaign

