Kaiser Permanente
A Better Idea for Health Care - Next Door
Brand
Date
Jun 2026
Description
Kaiser Permanente presents this commercial spot, conceptualized by Droga5 New York and produced by Riff Raff Films US. The project leans into a blend of live-action cinematography and whimsical stop-motion animation to convey its narrative. The sequence anchors itself in a clinical setting before transitioning into a detailed miniature city. This diorama environment features handcrafted bridges, buildings, and landscapes. The production incorporates VFX from Black Kite to bridge the physical and animated segments. Additional credits include animation by Max Cooper and sound design by Wave Studios NY.
Style
Horizontal, Commercial, Cinematic
Techniques
Animation, VFX / visual effects
Industries
Airlines
Color
Navy
Pure White
Background
Kitchen
Context
TVC / TV Commercial
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