Bodega, New Balance: Amine - Renaissance Man
Brands
Date
Mar 2023
Description
Bodega and New Balance collaborate on a project featuring artist Amine. The piece explores the concept of the Renaissance man, depicting the protagonist as he moves through diverse environments, from a sculpture studio and kitchen to a library filled with musical equipment. The film utilizes a live-action technique to capture a series of creative pursuits. Through cinematic framing and warm, deliberate lighting, the narrative highlights themes of craftsmanship and cultural homage across various disciplines.
Style
Horizontal, Cinematic, Warm
Industries
Color
Charcoal
Beige
Pure White
Background
Living Room
Context
Brand Film / Corporate Video
Associated creatives
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