AdSmart Bowling
North West
Brand
ProjectNorth West
Date
Jan 2025
Description
AdSmart Bowling presents North West, an animated commercial campaign detailing targeted television advertising capabilities. The project employs 3D motion graphics to visualize concepts through dynamic sequences of bowling balls traversing intricate, cloud-filled tracks. Developed by AdSmart from Sky, the creative uses clean vector-style rendering and motion graphics to illustrate precise market reach. The visual metaphor maintains a playful aesthetic, grounding complex technology in stylized animation.
Style
Horizontal, Commercial, Warm, Clean
Techniques
Animation, 3D render / CGI, Motion Graphics
Industries
Telecommunications
Color
Scarlet
Burnt Orange
Context
TVC / TV Commercial
Associated creatives
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