AdSmart Bowling: North Scotland
Brand
Date
Jan 2025
Description
AdSmart Bowling’s 'North Scotland' project is an animated advertising piece designed to illustrate targeted TV promotion. The video utilizes vibrant vector animation and motion graphics to visualize bowling balls moving through stylized alley tracks. Developed by the team at AdSmart from Sky, the work leans into a minimalist aesthetic. The sequence emphasizes clean design and a bright color palette, supported by dynamic camera movements and retro-influenced visual cues.
Style
Horizontal, Commercial, Minimalist, Retro
Techniques
Animation, Motion Graphics
Industries
Color
Crimson
Amber
Forest Green
Background
Illustrated Frame
Context
TVC / TV Commercial
Associated creatives
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