Brand

Zara THE TONAL EDIT - PARKER VAN NOORD 2025
Associated creatives
Tags
Description
This striking monochrome fashion portrait features model Parker Van Noord reclining across a weathered wooden table against a dark, textured studio backdrop. He wears a light-toned jacket over dark trousers and leather shoes, resting his arm against the back of a wooden chair. The high-contrast lighting accentuates the sculptural forms of the clothing and the dramatic mood of the scene. Captured by photographer Daniel Archer for Zara as part of The Tonal Edit project, with hair styling by Matt Mulhall and set design by Laura Jauregui.
Style
Editorial, Horizontal, Monochrome
Techniques
Low-key / chiaroscuro
Industries
High Street Fashion
Color
Jet Black (60%)
Pure White (40%)
Background
Textured Backdrop, Education Building
Context
Advertising Campaign, Lookbook



