BrandZara

Zara Spring 2024 Women's Ad Campaign 2024
Associated creatives
Tags
Description
This fashion advertising campaign image for Zara's Spring 2024 collection was photographed by Steven Meisel with creative direction by Fabien Baron and styling by Karl Templer. A female model rests in a composed, reclining pose on a rich orange velvet chaise lounge inside an interior set. She wears a cream-colored slip dress and bright yellow pointed heels, with styled hair and a distinct red lip. The lighting is low-key and dramatic, casting soft shadows across the room and highlighting the textures of the velvet upholstery, draped curtains, and a lit table lamp in the background.
Style
Editorial, Horizontal, Cinematic, Warm
Industries
Designer Fashion
Color
Cream (50%)
Golden Yellow (20%)
Background
Set-dressed
Context
Advertising Campaign


