Zara ZARA MAN Spring 2025: Running to the sun 2025

Description

This fashion campaign image for Zara Man Spring 2025, titled Running to the sun, features a model walking across vast desert sand dunes. The subject is captured from behind, wearing brown outerwear and trousers that complement the warm tones of the surrounding landscape. Soft natural light illuminates the scene under a clear sky. The composition emphasizes scale and movement within an arid environment. The shoot was styled by Alba Vicario with hair styling by Cecilie Hildebrandt and retouching by Paul Drozdowski.

Style

Editorial, Vertical, Earthy, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Background

Sand Dunes

Context

Advertising Campaign