Zara ZARA MAN Spring 2025: Running to the sun 2025

Description

A campaign image from the Zara Man Spring 2025 Running to the sun project, photographed by Lukasz Pukowiec. The frame features a male model seen from behind and in three-quarter profile, wearing a structured brown suede jacket and trousers. He stands amidst rolling sand dunes under an open, pale sky. The warm desert environment creates a natural, monochromatic palette that accentuates the texture of the garments. Styling by Alba Vicario with hair styling by Cecilie Hildebrandt and retouching by Paul Drozdowski.

Style

Editorial, Vertical, Earthy, Clean

Techniques

Natural light

Industries

Designer Fashion

Color

Background

Desert

Context

Advertising Campaign