BrandZara
ProjectCommon Ground

Zara Common Ground 2026
Associated creatives
Tags
Description
Fashion editorial photograph shot on film for Zara's Common Ground project, captured by photographer Sungmin Kim. An East Asian male model sits in profile atop a weathered metal platform, wearing an open blue denim overshirt, matching under-layer, black shorts, and mid-calf black leather boots. Warm interior light casts subtle highlights across the minimalist studio space with soft pink and beige flooring.
Style
Editorial, Horizontal, Warm
Techniques
Analogue / film
Industries
High Street Fashion
Color
Denim (50%)
Jet Black (50%)
Background
Textured Backdrop
Context
Lookbook