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Brand
Upwork
ProjectBrand Identity

Upwork Brand Identity 2021

Associated creatives

PORTO ROCHA
PORTO ROCHAGraphic Design
Sarah Hopp
Sarah HoppPortfolio Photography
Geordie Wood
Geordie WoodBrand Photography
Roberts Rurans
Roberts RuransIllustration
Tania Yakunova
Tania YakunovaIllustration

Tags

vector typography animationvector typographytypography animationvector pathupwork logoletterform

Description

This motion design video showcases the brand identity for Upwork, featuring vector typography editing tools in action. The sequence opens with detailed bezier path points and green handles adjusting white letterforms on a dark green grid background. It transitions into a clean solid green brand screen displaying the white Upwork logo. The animation highlights graphic design precision and corporate identity development.