The Lo & Behold Group Brand Identity 2025

Description

This editorial photograph captures a woman walking across an outdoor paved pathway featuring distinctive white rectangular ground markings. She wears a light-colored sleeveless dress, a blue cap, and carries bags while looking down at a mobile device. Natural overhead lighting casts gentle shadows across the textured ground surface, highlighting the graphic interplay between the architectural path and the urban setting. The composition is shot from a high angle, emphasizing the pedestrian movement within the environment. This work forms part of the Brand Identity project for The Lo & Behold Group, featuring graphic design contributions by OMFGCO and Joseph Koh.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Color

Background

Road

Context

Editorial