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Red directional directory sign mounted on a bright terracotta wall with a blurred woman walking past

The Lo & Behold Group Brand Identity 2025

Associated creatives

Tags

Description

This image for The Lo & Behold Group brand identity project, designed by OMFGCO and Joseph Koh, showcases a prominent red directional directory sign mounted on a vibrant terracotta wall. In the background, a person with long dark hair wearing a light-coloured skirt walks past lush green plants and an outdoor seating area. Foreground leaves frame the composition naturally, creating depth. The natural lighting highlights the textured architectural surfaces and warm colour palette of the space.

Style

Vertical, Commercial, Warm, Clean

Techniques

Natural light

Color

Rust (60%)

Background

Street

Context

Advertising Campaign