Squarespace Brand Identity 2018

Description

This image showcases outdoor advertising posters for Squarespace as part of a brand identity project designed by DIA Studio. The central black poster features repeated typographic elements displaying the phrase Make it in bold white letters angled across the surface. Flanking side posters incorporate beige panels with smaller imagery and text elements including Build it. The display is mounted on a dark horizontal wall structure outdoors with a weathered brick boundary visible at the top and tiled pavement along the bottom foreground.

Style

Horizontal, Commercial, Clean, Graphic

Techniques

Typography, Natural light

Industries

Apps & Digital Platforms

Color

Background

Street

Context

Out of Home (OOH)