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  • ·RW&CO. Holiday 2024 Campaign by Julia Kennedy
BrandRW&CO.
ProjectHoliday 2024 Ad Campaign
Woman with curly dark hair reclining on a patterned couch surrounded by purple flowers and mossy ground for RW&CO.

RW&CO. Holiday 2024 Ad Campaign 2024

Associated creatives

Ali Shams
Ali ShamsRW&CO. Creative Director
Melinda Bishara
Melinda BisharaArt Director
Julia Kennedy
Julia KennedyPhotographer
Velouria Productions
Velouria ProductionsProduction
Nadia Pizzimenti
Nadia PizzimentiStylist

Tags

woman reclining on couchwoman on sofawoman with curly hairwoman wearing knit topcurly hair womanknit topyellow bow heelscream knit top

Description

This fashion campaign image for the RW&CO. Holiday 2024 project was photographed by Julia Kennedy with art direction by Melinda Bishara and styling by Nadia Pizzimenti, produced by Velouria Productions. A woman with voluminous dark curly hair reclines gracefully on a patterned vintage sofa. She wears an off-the-shoulder cream knit top paired with a light skirt and vibrant yellow bow heels. The scene is heavily adorned with lush arrangements of purple hydrangeas and pink florals, while the floor features patches of green moss and scattered stems, creating an enchanted indoor garden aesthetic. Soft ambient lighting bathes the textured set in warm, nostalgic tones.

Style

Editorial, Horizontal, Warm, Retro

Techniques

Natural light

Industries

High Street Fashion

Color

Cream (50%)
Golden Yellow (20%)

Background

Set-dressed

Context

Advertising Campaign