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  • ·RW&CO. Holiday 2024 Ad Campaign Fashion Portrait
Brand
RW&CO.
ProjectHoliday 2024 Ad Campaign
Model wearing white furry ushanka hat, dark winter coat, and satin skirt standing in front of floral window backdrop.

RW&CO. Holiday 2024 Ad Campaign 2024

Associated creatives

Ali Shams
Ali ShamsRW&CO. Creative Director
Melinda Bishara
Melinda BisharaArt Director
Julia Kennedy
Julia KennedyPhotographer
Velouria Productions
Velouria ProductionsProduction
Nadia Pizzimenti
Nadia PizzimentiStylist

Tags

woman wearing white ushanka hatwhite ushanka hatushanka hatfurry hatwhite hatdark winter coatwinter coatdark coatsatin skirtskirtwhite sweatersweaterpearl necklacenecklace

Description

This fashion portrait from the Holiday 2024 Ad Campaign for RW&CO. features a model standing indoors before a large window backdrop with painted scenery and floral arrangements. The model wears a distinctive white furry ushanka hat, a textured white sweater, an olive-green lined dark winter coat, and a smooth satin skirt. The lighting is soft and even, highlighting the rich fabric textures and muted pastel colour palette of the background. Photography by Julia Kennedy, with art direction by Melinda Bishara and styling by Nadia Pizzimenti.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Pure White (30%)
Chocolate (40%)
Beige (30%)

Background

Garden

Context

Advertising Campaign