RW&CO. Holiday 2024 Ad Campaign 2024

Description

This vertical fashion campaign image for RW&CO. was photographed by Julia Kennedy with art direction by Melinda Bishara and styling by Nadia Pizzimenti. The scene features a man in an olive green long-sleeve knit top and dark trousers standing beside a woman wearing a fluffy white faux-fur ushanka hat, a dark jacket, a knit sweater, and a silky long skirt. They stand indoors within a romanticized, softly lit set featuring weathered rose-pink walls, a large window looking out onto a misty landscape, and a floor strewn with moss, foliage, and clusters of purple and pink flowers. The lighting is soft and directional, creating a moody atmosphere with rich textured layers and earthy color tones.

Style

Editorial, Vertical, Moody, Warm

Techniques

Natural light

Industries

High Street Fashion

Color

Background

Set-dressed

Context

Advertising Campaign