RW&CO. Holiday 2024 Ad Campaign 2024

Description

Captured by photographer Julia Kennedy for the RW&CO. Holiday 2024 ad campaign, this vertical portrait features a woman standing in profile within an atmospheric indoor studio set styled by Nadia Pizzimenti. The subject wears a dark knit turtleneck and a textured sheer skirt, with a long scarf billowing dramatically behind her in the air. She gazes toward a tall window on the left side of the frame, which illuminates her face with soft daylight. The floor is covered in dark moss and patchworks of earth, surrounded by lush arrangements of purple, pink, and blue flowers. A bare, dark tree branch arches overhead near the window, framing the scene against a muted, dusty rose wall. The cinematic lighting and moody color palette create an ethereal, indoor-garden atmosphere.

Style

Vertical, Cinematic, Moody, Warm

Techniques

Natural light

Industries

High Street Fashion

Color

Background

Set-dressed

Context

Advertising Campaign